Philomena really captured my business brand and approach through her personal branding package. As a new entrepreneur expanding my business, I needed diverse photos to launch my promotional materials, including a new website and eNewsletter. Philomena provided a personal approach where she met with me personally before the photo shoot to discuss: my business and my personal brand (including the tone, colours, and location); what and where I planned to use the photos; the selection and colours of my outfits; and what personal or business goals I was planning to achieve. From there, we planned different locations and outfits, including accessories and props, to plan the shoot and meet my overall objectives. I was very pleased with the results since the photos can be used for a variety of purposes and she matched the overall look of my brand and personality. I plan to use the photos to help tell my story and promote my brand and business.